The challenge: The Training Department of the SEIU came to me looking for help in coming up with a strategy and a roadmap for an online learning platform to train employees and members all over the country.
The solution: After extensive research of organizational requirements, member needs, and the landscape of online learning tools, I put together a strategic roadmap for the SEIU to assist them in defining what they needed. The roadmap helped them to determine requirements, including platform, content, and recommended site architecture; clarify next steps; budget for the project; and hire an agency to build the platform.
The challenge: The Training Department of the SEIU came to me looking for help in coming up with a strategy and a roadmap for an online learning platform to train employees and members all over the country.
The solution: After extensive research of organizational requirements, member needs, and the landscape of online learning tools, I put together a strategic roadmap for the SEIU to assist them in defining what they needed. The roadmap helped them to determine requirements, including platform, content, and recommended site architecture; clarify next steps; budget for the project; and hire an agency to build the platform.
UX + CONTENT STRATEGY
I've been a UX writer, content strategist, UX designer, and Information architect, but with all those titles I've had the same goal: to make websites, apps, and products that are engaging and easy to use.
Currently I'm a Senior UX Writer & Content Strategist at Roku. Before that I worked at agencies for clients including the National Park Service, Food & Drug Administration, CDC Center for Injury Prevention & Control, Robert Wood Johnson Foundation, Pew Charitable Trust, PDK International, University of Maryland Medical Center, Urban Land Institute, SEIU, Baltimore City Department of Public Works, IMG Models, New Balance, Volvo, Gucci, International Paper, and Hilton Grand Vacations.
Here are some examples of projects that I've worked on (click on the images below to find examples of wireframes, site architecture, content strategies, and product roadmaps).
