The challenge: The Training Department of the SEIU came to me looking for help in coming up with a strategy and a roadmap for an online learning platform to train employees and members all over the country.
The solution: After extensive research of organizational requirements, member needs, and the landscape of online learning tools, I put together a strategic roadmap for the SEIU to assist them in defining what they needed. The roadmap helped them to determine requirements, including platform, content, and recommended site architecture; clarify next steps; budget for the project; and hire an agency to build the platform.
The challenge: The Training Department of the SEIU came to me looking for help in coming up with a strategy and a roadmap for an online learning platform to train employees and members all over the country.
The solution: After extensive research of organizational requirements, member needs, and the landscape of online learning tools, I put together a strategic roadmap for the SEIU to assist them in defining what they needed. The roadmap helped them to determine requirements, including platform, content, and recommended site architecture; clarify next steps; budget for the project; and hire an agency to build the platform.
CDC NATIONAL CENTER FOR INJURY PREVENTION & CONTROL
I created these new categories for the homepage of the Injury Center site, which made it much easier to understand the Center's priorities and what it does.
The challenge: The CDC Injury Center tasked The Hatcher Group with creating a digital-first content strategy for its website.
The solution: I conducted a content audit and assessment, prioritized pages to that needed redesigning, and wrote copy for the CDC Injury Center site that made it easier to understand what the Center does and what information is available to site visitors.
